Wednesday, November 16, 2011

Hyundai Azera

The first Grandeur was a rebadged Mitsubishi Debonair produced by Hyundai. Initially launched with Mitsubishi-sourced 2.0L SOHC MPI version of the engine used in the first generation Sonata, a 2.4 L SOHC MPI engine was added in 1987. A V6 3.0 L engined model was launched in 1991 to better compete with the Daewoo Imperial.

2012 Hyundai Azera (Grandeur)

Before the 1988 Seoul Olympics, most of the luxury car market of South Korea was held by Daewoo Motors and its Royale Series. Hyundai had its luxury car, Ford Granada Mark II, but the competition with Daewoo Royale seemed that it already had ended. As Hyundai was looking for entering luxury car market, it tried to make its own luxury car. However, as Daewoo Motors had much more powerful brand than Hyundai, it was difficult to do such an adventure. At last, it decided to make one, borrowing the platform, technology, and internal configuration from Mitsubishi Motors.

Hyundai Sedan, Hyundai Azera

In the early eighties, Mitsubishi Motors also wanted to renew its own Mitsubishi Debonair, since the model was too old (presented in 1964). As Hyundai offered a relationship of sharing technologies and innovations, it accepted Hyundai's offer, giving its platform, internal configuration, and most importantly, engine. As Hyundai was an official sponsor of 1988 Seoul Olympics, it used this opportunity to notify all the executives and important people about their new car, Grandeur. Because of its brand lent from Mitsubishi and good quality, it became very popular in Korea.

2006 Hyundai Azera | Test

2011 Hyundai Azera Limited

2011 Hyundai Azera Limited

hyundai azera Pictures, Photos

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